形象 (xíngxiàng) — image; figure

HSK 3 | noun | the image or impression someone or something projects

形象 (xíngxiàng)

形象 refers to the appearance, image, or impression that a person, organization, or character projects to others.

Meanings

  1. [noun] image; figure; appearance; impression
  2. [adjective] vivid; graphic; lifelike

Example Sentences

他注意保持自己的公众形象。 Tā zhùyì bǎochí zìjǐ de gōngzhòng xíngxiàng. He pays attention to maintaining his public image.

这个广告损害了公司的形象。 Zhège guǎnggào sǔnhài le gōngsī de xíngxiàng. This advertisement damaged the company's image.

老师用形象的例子解释了这个难懂的概念。 Lǎoshī yòng xíngxiàng de lìzi jiěshì le zhège nán dǒng de gàiniàn. The teacher used vivid examples to explain this difficult concept.

小说中的这个人物形象非常生动。 Xiǎoshuō zhōng de zhège rénwù xíngxiàng fēicháng shēngdòng. The character's image in the novel is very vivid.

Collocations

Collocation Meaning
公众形象 public image
形象好 good image
树立形象 to establish an image
形象生动 vivid and lifelike

Memory Hook

形 means "shape/form" and 象 means "appearance/likeness" — 形象 is the shape and appearance something shows to the world.