博客 (bókè)

博客 is the Chinese term for a blog -- an online platform where an individual regularly publishes written content, opinions, and experiences, typically in reverse chronological order.

Meanings

[noun] blog (an online journal or website of personal content)
[noun] blogger (a person who writes a blog, by extension)

Example Sentences

他通过博客分享自己在旅行中的所见所闻，积累了大量粉丝。 Tā tōngguò bókè fēnxiǎng zìjǐ zài lǚxíng zhōng de suǒ jiàn suǒ wén, jīlěi le dàliàng fěnsī. He shared his travel observations and experiences through a blog and accumulated a large number of followers.

写博客是一种有效的方式，可以锻炼写作能力和整理思维。 Xiě bókè shì yī zhǒng yǒuxiào de fāngshì, kěyǐ duànliàn xiězuò nénglì hé zhěnglǐ sīwéi. Writing a blog is an effective way to practice writing skills and organize one's thinking.

这位科技博客作者每周发布关于最新科技趋势的深度分析文章。 Zhè wèi kējì bókè zuòzhě měi zhōu fābù guānyú zuìxīn kējì qūshì de shēndù fēnxī wénzhāng. This tech blogger publishes in-depth analysis articles on the latest technology trends every week.

随着社交媒体的兴起，传统博客的影响力有所下降。 Suízhe shèjiāo méitǐ de xīngqǐ, chuántǒng bókè de yǐngxiǎng lì yǒusuǒ xiàjiàng. With the rise of social media, the influence of traditional blogs has somewhat declined.

许多企业建立了官方博客，用于发布公司新闻和行业见解。 Xǔduō qǐyè jiànlì le guānfāng bókè, yòng yú fābù gōngsī xīnwén hé hángyè jiànjiě. Many companies have established official blogs for publishing company news and industry insights.

他的个人博客已经运营了十年，积累了超过一千篇文章。 Tā de gèrén bókè yǐjīng yùnyíng le shí nián, jīlěi le chāoguò yīqiān piān wénzhāng. His personal blog has been running for ten years and has accumulated more than a thousand articles.

Collocations

Collocation	Meaning
写博客	to write a blog
博客文章	blog post/article
个人博客	personal blog
博客作者	blogger
技术博客	tech blog
博客平台	blogging platform

Usage Notes

博客 is a phonetic loanword translation of "blog" (bó-kè sounds like "blog"). It was coined during the early 2000s blogging era and became extremely popular. The character 博 also means "broad/extensive," giving a secondary meaning of "extensive/rich writing," which is a clever choice.

In contemporary Chinese digital culture, traditional blogs (博客) have been largely superseded by social media platforms like 微博 (Weibo, microblog), 微信公众号 (WeChat public account), and short-video platforms. However, 博客 remains the standard term in Chinese, and long-form personal blogs still exist. A blogger is called 博主 (bózhǔ) or 博客作者 (bókè zuòzhě).

Memory Hook

博 means "broad/extensive" and 客 means "guest/visitor" -- a 博客 invites visitors to a broad, extensive collection of personal thoughts, a home where anyone can come and read.