媒体 (méitǐ)

Media refers to the main means of mass communication -- broadcasting, publishing, and the internet -- considered collectively as a powerful social force.

Meanings

[noun] media; mass media; press and broadcasting organizations

Example Sentences

媒体在塑造公众舆论方面发挥着重要作用。 Méitǐ zài sùzào gōngzhòng yúlùn fāngmiàn fāhuīzhe zhòngyào zuòyòng. The media plays an important role in shaping public opinion.

社交媒体改变了人们获取信息的方式。 Shèjiāo méitǐ gǎibiànle rénmen huòqǔ xìnxī de fāngshì. Social media has changed the way people obtain information.

政府召开新闻发布会，回应媒体的质疑。 Zhèngfǔ zhàokāi xīnwén fābù huì, huíyìng méitǐ de zhíyí. The government held a press conference to respond to media inquiries.

她是一名在国家电视台工作的媒体人。 Tā shì yī míng zài guójiā diànshìtái gōngzuò de méitǐ rén. She is a media professional working at the national television station.

这家企业因负面媒体报道而股价下跌。 Zhè jiā qǐyè yīn fùmiàn méitǐ bàodào ér gǔjià xiàdiē. This company's stock price fell due to negative media coverage.

新媒体的兴起使传统报纸的销量大幅下降。 Xīn méitǐ de xīngqǐ shǐ chuántǒng bàozhǐ de xiāoliàng dàfú xiàjiàng. The rise of new media has caused a sharp decline in traditional newspaper sales.

Collocations

Collocation	Meaning
社交媒体 (shèjiāo méitǐ)	social media
新媒体 (xīn méitǐ)	new media
传统媒体 (chuántǒng méitǐ)	traditional media
媒体报道 (méitǐ bàodào)	media coverage/reporting
媒体人 (méitǐ rén)	media professional
主流媒体 (zhǔliú méitǐ)	mainstream media

Usage Notes

媒体 is a loanword concept (from English "media") and is used broadly for all forms of mass communication. It can refer to print, broadcast, or digital media. The compound 社交媒体 (social media) is especially common among younger speakers.

At B2 level, learners should distinguish 媒体 (the media as an institution or industry) from 媒介 (medium/channel), which is more academic. 媒体 is appropriate in news, business, and everyday discussion contexts.

Memory Hook

媒 contains the radical for "woman" (女) -- think of a female host who connects (媒 means "go-between") audiences to information via the body (体) of news.